Agenda

English-language lectures

All lectures are translated into english. The English-language lectures signed in the program.

 

View the detailed programme of T-Systems Hungary’s Symposium 2013.

You can select the lectures you find most interesting from among the simultaneously running afternoon sessions.


Time
Program
Speakers
Information store
09:00 - 09:05
Inaugural speech (Plenary sessions )
Rékasi Tibor
Chief Executive Officer, T-Systems Hungary

11:40 - 11:55
ICT Today and Tomorrow (Plenary sessions )
Vályi-Nagy Vilmos
Minister of State for Infocommunication, Ministry of National Development

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12:05 - 12:25
Deutsche Telekom Strategy & Trends (Plenary sessions ) en
Kerstin Günther
DT: Senior Vice President Technology Europe, MT: Chairman of the Board of Directors, Deutsche Telekom

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09:05 - 09:15
Digitalization on new levels (Plenary sessions ) en
Christopher Mattheisen
Chief Executive Officer, Magyar Telekom

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10:45 - 11:00
Break (Plenary sessions )
12:55 - 13:15
Surprise guest (Plenary sessions )
13:15 - 14:30
Lunch (Plenary sessions )
11:55 - 12:05
Business Transformation powered by Engineered Systems (Plenary sessions ) en
Jean-Claude Michaca
Vice President, Engineered Systems ECEMEA, Oracle

 

Reception area complete with unparalleled innovative elements, digital access.

 

In a turbulent environment change, including search for new ways, is a natural and perhaps the only way to survive over the long-term. In this transformation ICT has a significant role, as companies and public administration institutions need an organisation, workflows and infrastructure that are suitable for fast and flexible reaction. In the Hungarian and international ICT market, T-Systems Hungary wishes to become a partner that provides long-term and uninterrupted support to its clients amidst the complex transformation processes. However, this requires us to have a definite concept of the expectations of future companies and the way we can manage he technologies of the future. During this conference we want to show this picture: Let's Step into the Future Together! 

 

In the past few years the world has changed a lot, and this is especially true if the question is viewed with the eyes of an IT manager. Tightening budgets are increasingly pressed by increasing business expectations. The appearance of new technologies followed by increasingly complex technical processes we otherwise expect to increase flexibility and agility. It is increasingly likely that future is no longer what is used to be.

For this reason, it is insufficient for IT to simply follow changes, rather it should proactively take the lead of business and promote competitiveness as one of its most important means. However, in an increasingly complex technical environment, where everything interrelates with everything else, this requires partners. Not simply experts who know the details of the individual components, but a team of experts who can comprehend such complexity in part and in whole. Otherwise it is impossible to hold the technologies of the future in!

 

The term big data is spread all over the news in recent times and discussed heavily. Its characteristics are mainly the explosion of data volumes, the variety of its formats like social media posts and  achine data and also the velocity of data generation. All together it seems like a big challenge for companies and their traditional business  intelligence systems, but are companies even capable to tackle these? Does the amounts of data really offer big opportunities as stated by many analysts? Christian Wirth will define the term big data and give insights into the approach of T-Systems to enable its customers to generate value out of the data. He will introduce you to the big data ecosystem defined by T-Systems, its Hadoop cluster and the first steps for its customers to obtain deeper insights for a better decision-making and to create new business models. To prove the validity of T-Systems strategy, he will demonstrate various use cases that are already implemented and customer queries they’ve gotten.

 

The pace of technological change is accelerating. The implications and opportunities of many of the technological breakthroughs happening now and in the near future will be nothing short of disruptive to our lives, our businesses and  industries, and society as a whole.  A new understanding and set of tools are required to stay ahead of this exponential curve, through which we will solve some of the greatest problems facing humanity today.  Singularity University's mission is to do just that.  

 

Technical excellence is the basis of all ICT activities. However, the complexity of the transformation processed ahead of enterprises requires a far wider and more comprehensive insight. Technology requires competence, this is out of question, however, knowledge of the recipient market, regulatory and corporate environment, and the trends and good practices characteristic of a particular industry is also needed for an ICT supplier to be able to accompany its partners on the way of transformation ahead of them.

The new operational model of T-Systems Hungary’s commercial organisation already focuses on the customer requirements of the future, extended in this sense.

 

Various studies have shown that ICT is a key driver of economic growth. The digital transformation driven by ICT is also fundamentally impacting the marketing and sales functions of corporations. There is a shift from "art to science": both functions are becoming much more quantitatively driven disciplines. The digital transformation has the potential to increase the  ffectiveness and efficiency of the whole purchasing funnel from driving awareness through increasing consideration and engagement to strengthening purchase intention and bolstering loyalty. Both the conceptual underpinning and various examples will be presented to highlight the tremendous opportunity lying ahead.

 

The Internet of Everything brings together people, process, data and things to make networked connections more relevant and valuable than ever before—turning information into actions that create new capabilities, richer experiences, and unprecedented economic opportunity for businesses, industries, individuals, and countries. By 2020, billions of smart objects will be connected to each other. But this is only the beginning of connecting the world – for the better.

15:25 - 15:45
Break (Entrance, Registration )
 

The intense market competition and the endeavour to efficiency have made the companies of the commerce sector key users of ICT achievements. In this section, our experts and customers will present a few solutions. To implement such complex systems, cutting edge technology and relating expertise are required on the one hand; and business experience and industry competence on the other hand. We believe that the new technical opportunities combined with our experts’ experience can transform the future of the commercial industry!

15:45 - 16:10
Let’s Think Complex – Innovative Digital Media Solutions in Trade (Transport / Commerce )

Where can digital media signage systems be used in a commercial chain other than advertising? How can a monitor (more than just a television, perhaps a mobile device) operated in the shopping area be used as a direct means of sales and marketing? What opportunities are inherent in interactivity and the interrelationship between databases?  Questions like these and answers to them will be discussed during the lecture.

Szabó Péter
Senior sales consultant, T-Systems Hungary

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16:15 - 16:40
Business information on the man in the street (Transport / Commerce )

Using smartphones and the mobile Internet, we have embraced a connected lifestyle. Whether you are in retail, hospitality, transportation, healthcare, education, or government, Cisco Connected Mobile Experiences (CMX) lets you tap into this lifestyle now. Provide your customers with a highly personalized mobile experience that builds loyalty and boosts customer satisfaction. Integrating social networks, data analytics and location information gives the highest information services to empower your business.

Fulajtár József
System engineer, Cisco Systems

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16:45 - 17:10
Shop of the Future (Transport / Commerce )

The wide spread of mobile technology remains a considerable opportunity in the hands of vendors as it facilitates the maintenance or even increase of their customer base even in a sharp competition.
A in the future online and traditional purchase will be increasingly interlinked, vendors will be able to make targeted and personalised offers, and thus serve customers’ ever larger information requirements.
Motorola Solutions and T-Systems offer joint solutions to facilitate the aforementioned efforts, improve customer satisfaction and, ultimately, turnover.

Bogdán Imre
Managing Director, Motorola

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The ICT development needs of financial organizations in Hungary can be divided into various well definable periods. Some of these developments have already been implemented by the majority of the financial institutions; there are “hit topics” currently being faced – often jointly, shoulder to shoulder –, and there are forward-looking areas considered by only a few organizations. T-Systems Hungary is already getting prepared for the upcoming tasks and, in terms of its services, strives to become a competent partner for customers open to innovation. Let’s look into the future of financial institutions together!

14:00 - 14:25
Complex Services to Increase the Energy Efficiency of Financial Institutions and Cut Costs (Financial institutions )

Increase in energy prices, demand for more efficient corporate operation and tightening environmental regulations urge company and institutional managers to spectacularly cut on energy consumption, the related greenhouse gas emission and costs. T-Systems Optimum Energy Management solution and service offers support to the achievement of these objectives.

Feczkó Iván
Senior sales consultant, T-Systems Hungary

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14:30 - 14:45
Everything from one source - InstantMoney (Financial institutions )

A pénzintézetek mindennapos működéséhez, alaptevékenységéhez ma már elengedhetetlen a megfelelő színvonalú infokommunikációs háttér. Ugyanakkor a folyamatosan változó technológiai és piaci körülményekhez nem könnyű házon belülről, a jellemzően hiányos core-rendszerekhez hozzáigazítani a pénzintézetek meglévő rendszereit. Erre való figyelemmel fejlesztette ki extra gyorsan bevezethető instantMoney-rendszerét a T-Systems Magyarország, amelyben a back office- tól és a front office-tól kezdve a főkönyvön és más, rendszeres jelentéseken át egészen az ernyőbanki funkcionalitásig és non-core rendszerekig minden elérhető.  Előadásunkban arra törekszünk, hogy bemutassuk, pontosan milyen kézzel fogható üzleti előnyöket nyújthat egy pénzintézetnek az instantMoney.

Körmendy Tibor
InstantMoney development manager, T-Systems Hungary

Kalmár Ákos
Sales Director, T-Systems Hungary

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14:50 - 15:15
OTP Russia – Middleware Introduction (Financial institutions )

Between the various IT systems is it possible to build and maintain integration channels that can survive changes and guarantee going concern?   How can ESB be a fixed point in the ocean of corporate applications and what results may be expected of its introduction?

Lóki Csaba
Competence centre deputy manager – Production, logistics and settlement rules, T-Systems Hungary

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15:15 - 15:35
Break (Financial institutions )
15:35 - 16:00
Networks of Relationships between the Clients of a Bank (Financial institutions )

MKB Bank has had several years of experiences in the business utilisation of network relationships built on the basis of information from bank transactions and external data sources. T-System’s Panorama network analysis tool supports the bank’s activity in the acquisition of potential corporate clients, the identification of cross-sales opportunities between the retail and the corporate clienteles, and capitalisation on the partnership opportunities deriving from banking relations. During the lecture practical examples will be given of the business opportunities of applying network analysis in a banking environment.

Tóth Zoltán
Head of Corporate Business Management and Sales Support, MKB Bank

16:05 - 16:30
Product Design – Parallels between the Product Strategies of Magyar Telekom and Banks (Financial institutions )

While banks as well as telecommunications companies face the difficulties arising
from the unfathomability of services, client education is a duty to be performed in both areas, as the average consumer’s digital maturity and financial  consciousness calls for support. Magyar Telekom is constantly seeking
and applying the marketing and sales methods that contribute to business success despite these difficulties. A few examples will familiarise us with the approaches  well-tried and proved in other sectors, or reassure us that others have also walked similar paths.

Szilas Gábor
Head of Loyalty and Programme Management Department, Magyar Telekom

16:35 - 17:00
Aegon ICT outsourcing case study (Financial institutions )

ICT üzemeltetési költségek csökkentése és az SLA szint növelése a szolgáltatói szinergiák összehangolásával.

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Healthcare is a highly complex industry: it has a large number of players, operates with an environment eager for information, and the level of standardization is very low today. Given the experience of its predecessors, T-Systems Hungary is a key player in this sector, whether the issue is about hospital information systems, inter-hospital regional solutions, mobile access, communication between physician and patient or telemedicine that is very trendy due to its cost-saving potential or cloud-based solutions. In this section we’ll introduce the development of the healthcare industry, our results supporting cost-effective operations, and we’ll also take an insight into our plans for the future, too.

14:05 - 14:30
Telemedicine Solution in the Treatment of Patients Living with the Risk of Heart Attack (Healthcare / Industry )

The Telemedicine project replaces hospitalisation, which is costly for every participant, and even visits to consulting rooms, a time-consuming and expensive activity demanding patients a lot of energy. It relies on prevention, the origin of medicine. In our lecture we will also touch upon the experiences obtained since the introduction of the project in Germany.

Hadházi-Borsos Balázs
Business analyst, T-Systems Hungary

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14:35 - 15:00
Wire Hospital – Online Healthcare Framework (Healthcare / Industry )

The audience will be familiarised with the unique framework developed by Pelsoft KFT. specifically for healthcare, which allows the establishment of cloud-based medical applications and online portals. The findings of the European Union’s relevant research and development project will be shown through practical examples.  The healthcare portal for use by the population, a specific system relying on the use of smart televisions and smartphones and an easy-to-use, customisable online application to help the daily running of private and polypractices will be demonstrated. A foretaste will be offered of the “medical building blocks” healthcare specialists and physicians – or patients for their own use – can use to build additional specific programmes. Meanwhile the overall structure of the wireHOSPITAL will be outlined with the massive background that guarantees safe and uninterrupted operation.

Keszthelyi László
R&D senior system designer, T-Systems Hungary

15:05 - 15:30
Innovative IBM Solutions for Healthcare (Healthcare / Industry )

During the lecture curiosities will be disclosed of the vision and solutions IBM hopes to use in the future in helping physicians in their work. Such is the “Watson” super-computer, a really efficient assistant to physicians in evidence-based medicine through the processing of natural languages (as proved by its first place won at the US quiz entitled Jeopardy!).

Szabó Tamás
Commercial product specialist, IBM

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Efforts at efficiency, profitability, simplicity and transparency and the satisfaction of citizens’ requirements with a service provider’s approach are becoming key issues for the various institutions of the government and public administration. A key toolset for this endeavour is provided by info-communication. The predecessors of T-Systems Hungary have obtained decades of experience in implementing considerable public administration projects and managed tasks of strategic significance as main contractors, contributing to the operation of today’s modern “service-type” government from the aspect of information technology and telecommunications. Cutting-edge info-communication environment in education; cost-effective and flexible cloud-based solutions in public administration organizations or high performance IT capacity in research institutes are only a few possible topics forecasting the future of governmental and public administration institutions.

14:10 - 14:35
“Digital Switch-Over” in Public Administration (Government and public administration )

Although the digitalisation of the individual public administration processes poses challenged, it is in the interest of the community. For this reason, in the regulation process efforts are made at enforcing basic principles in government services that result in fast, cheap and efficient official and administrative procedures. In our opinion, implementation is feasible through developments that simplify office work in public administration and make it more transparent. Such are the creation of a regulatory framework that gives the opportunity for interoperability, or a uniform register of addresses. In addition, setting up procedures that can ensure high-level protection for the citizens’ data on the basis of collaboration between various governmental databases is a key consideration in the related developments. This is the actual “digital switch-over” in public administration, in other words, the response of a service provider government to the expectations of a digital age.

Fekete Gábor
Deputy State Secretary, Ministry of Public Administration and Justice

14:40 - 15:05
Preserve Digital Past – Electronic Archives Project (Government and public administration )

As in the past centuries, the preservation of information went without saying, archives safeguard governmental documents dating back to several hundreds of years. However, rocketing ICT development has taken precedence over archiving. Documents made merely a few decades ago have become illegible or uninterpretable. In pessimistic utopias convey the presentiments of a dark age of social amnesia caused by technological obsolescence. The preservation of a national memory and predictable governance both demand archives and IT experts to join forces in the search for a solution for this problem. The recently closed electronic archives project undertook to create the methodology of preserving electronic documents and establish the required infrastructure.

Szatucsek Zoltán
Chief Archivist, Department head, Head of the Professional Coordination Centre, National Archives of Hungary

15:10 - 15:35
Where is NTG heading for? Public and Private Participants’ JOINT Efforts at Infocommunication (Government and public administration )

In 2011 the transformation of infocommunication in the state institutional system was launched in a new approach, which fundamentally altered the relationship between the state and the telecommunication market participants.
In addition to providing stable foundations and opportunities for the IT applications of a new public administration structure through the creation of a National Telecommunication Backbone, a new model has also been established within the framework of the National Network Development Project for the task-specific cooperation and function sharing between the state and the market participants.
What has been achieved? Is this model capable of appropriate answers to the challenges posed by the European Union, converging backward regions and introducing market achievements into the public sector?
And then: Where are we heading for?

Bancsics Ferenc
Ministerial Commissioner, Ministry of National Development

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15:35 - 15:55
Break (Government and public administration )
15:55 - 16:20
Information Security of State Systems (Government and public administration )

In his lecture, the president of NBF Mihály Zala will highlight the security challenges of IT systems, and the risks involved in the management of qualified data and open systems. In addition to the elimination of the vulnerability of the critical infrastructure and the systems managing the national data sets, he will discuss general cyber safety issues and touch upon the duties involved in setting up the national cyber security structure. An overview will be given of the current state of cyber security in Hungary and the related opportunities given in PPP (private–public partnership), and an outlook will also be provided to the cyber protection work of international integration organisations.

Zala Mihály
Major General, President of the National Security Authority, National Security Authority

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16:25 - 16:50
The creation of an up-to-date hot-backup data centre in public administration (Government and public administration )

The primary data center of a business critical system can only protect against hardware and software failures having the necessary redundancy in place. In case of a disaster you would need a standby data center, which provides similar capabilities as the primary data center during a full site outage. The standby or so called hot-backup data center can also be utilized during normal operation, thus taking over part of the workload. In the presentation the business continuity in case of a disaster and the load balance during normal operation will be introduced as part of a real project using Oracle technologies like Exadata Database Machine and Active Data Guard.

Sárecz Lajos
South and Central Europe Presales Team Leader, Oracle

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16:55 - 17:20
Information Technological Public Utilities, or a Practical Guide to the Selection of ICT Clouds (Government and public administration )

Cloud Types and their Implementation. Benefits and Drawbacks in a Simple and Clear Style
Acronyms: IaaS, PaaS, SaaS.
Which services should be migrated to a cloud and which must not?
How is the cloud worth using and how can we avoid defencelessness?
Security, usefulness and costs. A lecture not merely for IT specialists.

Szögi Tamás
Chief engineer of presales, T-Systems Hungary

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Based on the expertise of its predecessors and international partners, T-Systems Hungary has gained unique experience in the field of community transport services in the recent decade. GPS based localization, electronic ticket and monthly ticket system, modern passenger information system, traffic planning and reporting, system integration of complex transport projects – just to name a few current topics. Each of these solutions requires close cooperation of many fields both from technical and transport professional aspects to ensure that the result of their work serves the need of wide public, whether travelling by car, by bus or riding a bike.

14:00 - 14:25
Let’s Travel to the Future! (Transport / Commerce )

In our presentation entitled “Let’s Travel to the Future!” we will show how people may travel in the immediate future, whether on the road, on rail, privately or collectively, and how the currently used vehicles, devices and services will change. We will touch upon the findings of the surveys conducted by the European Union, give a few samples of the objectives and implements set in the European transport strategy, and have a look at the resources available for them. We will highlight a couple of major development trends, giving specific feasible examples first from Europe and then from Hungary. Finally, we will show how T-Systems contributes to the improvement of transport, and the planned directions of developing our solutions and services to this end.

Horváth Gábor
Sales Director, T-Systems Hungary

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14:30 - 14:55
Innovation in Transport in Telekom (Transport / Commerce )

The daily use of smartphones is spreading. As a result of their appearance and uninterrupted development, numerous new areas so far directly unconnected to mobile communication will open up to service providers and users alike. And transport is no exception to this...

Kulcsár Sándor
Business development specialist, Magyar Telekom

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15:00 - 15:25
A New Mode of Transport in Budapest – BUBI (Transport / Commerce )

During the presentation BKK’s planned and ongoing developments and projects to serve the improvement of cycling, and more specifically, community bicycle transport will be shown. The focus of the presentation will be BUBI, the Budapest Bicycle project started at the end of this summer and implemented by T-Systems Hungary and Csepel Kerékpárgyártó in a joint effort as a consortium. According to the plans, the system will start in the spring of 2014 with 75 additional stations and more than 1100 bicycles for rent, lining Budapest up with other European cities where community bicycle rent systems have been in operation for several years, as mentioned during the lecture. BUBI’s expected time schedule will be presented along with a brief summary of the system to be created and its planned operation.

Kerényi László Sándor
Centre for Budapest Transport

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Industrial enterprises play a significant role in the country’s economic performance. At the same time, as players of the economy, it is mostly characteristic to them that they intensely control their costs focusing on their core business. T-Systems Hungary offers a number of solutions for industrial enterprises to improve the efficiency and security of their planning, ERP and production control processes. Besides presenting our ERP, CRM, production control and logistics solutions, in this section we’ll try to find out how ICT supports the future of industrial enterprises.

15:55 - 16:20
“At full throttle...” – IT Protection to Trade and Corporate Secrets (Healthcare / Industry )

There are hardly more troublesome moments for a manager or a business decision-maker than those when the company is unproductive. In such moments we precisely know the amount of loss we make each hour, or even minute, in millions of forints. It is the same annoying feeling for a physician to be unable to tell what pathogen has caused a disease in his or her patient. If these two feelings are “added up”, we get the current nightmares of an IT operator responsible for the office and production system of an industrial corporation. The reason is that the IT systems in his care may give room for considerable uneasiness at the risks they are exposed to as well as complexity. Industrial espionage and malware, which are hardly perceptible, if at all, and are prepared on commission of professional cyber criminals and governmental participants, as well as information leakage transform protection to the very basis. On the other hand, system complexity renders it extremely difficult to create uniform strength in security. During the lecture the industrial sector’s current level of exposure to cyber threats will be shown in office, production and ICT areas, and the way T-Systems Hungary helps combat the 21st century’s most serious threat to IT systems will be presented.

Keleti Arthur
IT security strategist, T-Systems Hungary

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16:25 - 16:50
Competitive Edge – with Software Support (Healthcare / Industry )

The value creating activities of industrial manufacturing companies are focused along the supply chain (in warehouses and production halls). While company management and administrative processes are for the most part given appropriate IT support, attempts at the improvement of the basic workflows that inherently offer competitive edge are typically made only at the level of production technology, despite the fact that costs can be cut and value increased significantly by simple IT solutions in shop-floor processes.

Molnár Imre
Project leader, T-Systems Hungary

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16:55 - 17:20
Control – Key to Success (Healthcare / Industry )

The burdens of industrial companies have increased considerably as a growing production volume must be ensured at dropping costs. According to our experiences, under the current market conditions industrial participants have been able to keep up with competition who can manage their operation and processes in a comprehensive manner.
Relying on case studies, the lecture will offer complex solutions that have become nearly indispensable prerequisites of competitiveness.

Okolicsányi Mikolaj
Senior presales system engineer, T-Systems Hungary

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It is impossible not to notice the increasingly and spectacular spread of mobilisation all over the world. Similar to the mobile voice boom seen in the 1990’s, now there is a fast increase in the number of smartphones in Hungary, following the global trend. These days, corporate mobility is being given a new impetus as everybody has a smartphone in his or her pocket to help them rely on useful services through 4G networks like a shot, among others, in the field of decision support and the most varied business processes. In this session those interested may listen to presentations about the business benefits of corporate mobility.

14:05 - 14:30
Use of corporate mobile internet YES/NO... or tips and tricks to improve corporate efficiency (Corporate Mobility )

The number of mobile Internet users increases in direct proportion to the appearance of smartphones. By now, numerous companies have realised the benefits of mobile Internet or mobile access to the corporate data network. If this is so, what are the reasons for the slower development discussed by several forums? Will I save money if I do not provide everyone with a mobile Internet access? Why do we purchase smartphones? Is it important for me to be accessible even if I am abroad? Is it still expensive? Is the company sufficiently developed to require mobile access to corporate information? I will seek answers, with your help, to these and other questions many of us may be concerned about regarding the favourable and adverse impacts of mobile internet use.

Kis Zoltán
Senior product management, T-Systems Hungary

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14:35 - 15:00
“Daddy, tell me how...” – Gently but Frankly About the Safety of Mobile Devices (Corporate Mobility )

The unquestionable benefits arising from corporate mobility and the power of BOYD frequently reduces emphasis on security during the application of technologies. This situation is made even more difficult by the fact that the manufacturers of mobile devices generally do not optimise new functions with focus on security. However, it is of utmost importance for organisations and companies to be able to safeguard their data assets, while the most sensitive data must be sychronised to telephones and tablets. The external environment is not favourable for this trend, as new mobile device vulnerabilities appear on a daily basis (at the moment we know of several hundreds of thousands), and “data collecting mobiles” are excellent targets for cyber criminals. During the lecture effort will be made at the right setting of our compass in this “magnetic storm” and an attempt will be made at identifying problems (whether external or internal) and giving hints at possible solutions.

Keleti Arthur
IT security strategist, T-Systems Hungary

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15:05 - 15:30
Decision Support by Mobile Devices – Being Well-Informed Always Pays (Corporate Mobility )

“Only measurable things can be improved.” If we accept this assumption and want to support our managers in data-based decision-making in the world of smartphones and tablets, we should build a system that provides relevant information to us irrespectively of places and times. With the help of mobile BI systems, these goals may be achieved. In addition to providing solutions to its clients, T-Systems also supports its own operation by managerial dashboards that can be viewed on BI devices.

Tóth Norbert
Competence centre manager – Business Intelligence Support, T-Systems Hungary

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15:30 - 15:50
Break (Corporate Mobility )
15:50 - 16:15
Samsung Corporate Mobilty (Corporate Mobility )

Bár a mobilitásban egyre inkább összefonódik a magán és a céges használat, a Samsung KNOX pont abban segíti a Felhasználót, hogy a privát és vállalati információkat megfelelően szétválaszthassa, egyetlen készüléken belül. A Samsung mindezt az igen népszerű Android operációs rendszeren oldotta meg, ezáltal biztosítva azt a szerencsés helyzetet, hogy a céges adatok központilag jobban kezelhetők és magasabb biztonsági szintre helyezhetők legyenek, mindezt egy magánhasználatra is tökéletesen megfelelő eszközön.

Dr. Strublik Sándor
B2B Sales Director, Samsung Electronics Hungary

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16:20 - 16:50
Sales Support via a Mobile Phone, Installed or from the Cloud (Corporate Mobility )

Our services provide customers with modern sales and client management solutions that are also accessible by mobile devices, also in the form of cloud services. In the area of sales, marketing, service management, the work of on-site sales representatives and remote customer service officers or leaders is supported by automated business processes, advanced teamwork tools and reports.

Komáromi András
competence centre manager – CRM, T-Systems Hungary

Daka Imre
Analyst and designer, T-Systems Hungary

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16:50 - 17:15
Mobile Phones Connected to the Internal Network with the Eyes of a System Engineer (Corporate Mobility )

Using your own device, work becomes more efficient and convenient. The task of the IT architecture is to ensure the environment in which any device can have access to the required resources irrespectively of its owner, while, naturally, meets the appropriate security requirements.
In order to maintain the security level, certain requirements must be set for one’s own devices connected to the network, in order to prevent any breach of security.
During the lecture solution strategies for the BYOD issue and the technical guidelines recommended by T-Systems will be considered.

Détári Gábor
Senior system engineer, T-Systems Hungary

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Nowadays analyses and analytics are a new industry in which numerous new devices, methods and participants appear month after month. In another perspective, an increasing amount of data is available for us. “Digital footprint” is made of activities the measuring of which we could not have dreamt of up to now. The increased amount of data requires new algorithms, a different approach and more suitable devices, but also creates new opportunities.

As in this session the floor will also be given to the lecturers of our partners and customers in addition to our experts, beyond theory, participants may obtain practical knowledge and experience in the current issues of business intelligence. Exciting issues like data quality improvement, the optimisation of data warehousing, campaign management, web analysis solution, collaboration in business intelligence and, naturally, Big Data will be lambasted.

14:00 - 14:25
Too big or not too big (Business Intelligence and Big Data Session )

Nowadays “Big Data” is one of the most trendy term in information technology. By now the meaning of the term has been diluted: it has become an umbrella term for the implementation technologies, new kind of information, data sources and application roles as well. Now let’s make things clear! What is Big Data good for and it should not be used for?  Does it replace or supplement corporate data warehouses? What do those who have already tried it say?

Papp Attila
Business intelligence specialist, T-Systems Hungary

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14:30 - 14:55
Introduction to an Efficient Liquidity Risk Management System on the Basis of the Basel III (Business Intelligence and Big Data Session )

Client presentation (CIB Bank) I will touch upon the Basel 3 regulation in general and liquidity indicators in particular, and our data warehouse solution developed jointly with CIB will be demonstrated: filling the ALM data market and the product selected by the Italian parent bank (ALMPro) from the data market. The ALMPro application and its impacts on the work done by liquidity management will be outlined.

Szabó Dávid Attila
Head of market and liquidity risk management, CIB Bank

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15:00 - 15:25
Campaign management on analytical bases (Business Intelligence and Big Data Session )

With cooperation from T-Systems Hungary, MKB Bank Zrt is currently implementing the SAS Campaign management system.
In the lecture various business considerations will be addressed in relation to the introduction of the campaign management system. Should the operative campaign management functionality precede the analytical one, or rather the reverse? You will hear arguments for and against both orders of introduction. What justifies the extension of the operative CRM application by an analytical campaign management? What benefits may be expected of the collaboration between operative and analytical functions?

Király László
Head of Department, MKB Bank

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15:25 - 15:45
Break (Business Intelligence and Big Data Session )
15:45 - 16:10
The Invisible Reserve – Redundancy Reduction in the World of Data Warehouses (Business Intelligence and Big Data Session )

In the era of information explosion, familiarity with the features of of the information assets of an organisation and their conscious use are appreciated. One of the most important and easiest to measure of these features is redundancy. By reducing redundancy, the used IT resources become more manageable and their efficiency improves. During the lecture T-Systems’ Redundancy Management concept, methodology and framework will be described and used to make data multiplications visible and suitable for planning and removal.

Frunza Zsolt
Project management, T-Systems Hungary

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16:15 - 16:40
SAS® Visual Analytics - one tool for data visualization, analysis and reporting (Business Intelligence and Big Data Session )

SAS Visual Analytics is a powerful solution built on in-memory technology that enables users to create data visualizations, interactive reports and to derive value from their data faster than ever before and regardless of the amount of data. Besides the data visualization and exploration capabilities the analytic features are tailored for different skill levels so that a wide variety of users can explore data autonomously without learning new skills or engaging IT. The presentation provides an overview of the tool as well as a demonstration of its analytic and reporting capabilities.

Portik Imre
Senior pre-sales consultant, SAS Institute Hungary

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16:45 - 17:10
Dashboard and Collaboration – in Microsoft BI 2013 (Business Intelligence and Big Data Session )

A foretaste of Microsoft Business Intelligence supporting solutions (Dashboard solutions, Excel Power Tools, PerformancePoint, SharePoint as a BI platform) through a solution implemented with a customer of ours.

Lénárt Marcell
IT architect, T-Systems Hungary

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IT services, including cloud computing, have already over the peak of initial enthusiasm, and is becoming part of day-to-day operation at large corporations, too. Change to IT services, and more specifically, cloud-based solutions may be driven by a new business solution or a particular technological assignment, as this way it can be taken into use without investment, faster, in a more economical way and more flexibly. T-Systems Hungary’s IT as a Service and cloud-based solutions are accessible in a hybrid or a private cloud, according to the specific large corporation’s requirements, in a secure environment, by professional operation and with customer management support. This session will present the various options and benefits of switching to IT services and cloud-based solutions through a couple of T-Systems Hungary’s infrastructure, communication and software services.

14:05 - 14:30
Outsourcing in Another Way (IT as a Service and Cloud-Based Services )

What does outsourcing mean under the altered market and technological conditions of our days? Which are the existing trends and how much they converge to the cloud? How does consumerisation affect the large corporate IT market and outsourcing? How does industrialisation affect managed services? What is the impact of insourcing trends?
During crisis everyone wants to cut costs. The typical direction is “shift left” – from insourcing to outsourcing, remote management, which are already allowed by new technologies.

Kovács Attila
Director of Project and Operations Management, T-Systems Hungary

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14:35 - 15:00
From the Computer Room to the Cloud (IT as a Service and Cloud-Based Services )

In a study of a particular case focusing on a specific customer, I will demonstrate TSM’s data centre (collocation, hosting, cloud and operational) competences. Why did the customer choose us first as a collocation site? How did the computer room move to us in relation to an office movement? How did they start to use our IaaS services? How did we take over the manual operation of their server on an SLA basis? And what telecommunication background do we provide for this etc.? We will also shed light on the specific problems encountered during various projects, the thing we have botched, with or without the customer, and the solutions we found for such situations. Concerning the future: What other cloud services are we pondering with the customer and what is our vision for the future in the medium and over the long term?

Horváth Tibor
Senior analyst and design manager, T-Systems Hungary

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15:05 - 15:30
Implementation of Cloud-Based Correspondence by the Microsoft Office 365 (IT as a Service and Cloud-Based Services )

How can an “earthbound” correspondence of a financial sector participant be migrated and integrated to a cloud today in Hungary if it operation is subject to very tight regulations and correspondence service can be classified as business critical? In my lecture I will focus on the sector of financial institutions while describing the experiences gained during the integration of the correspondence of the sales managers’ network by one of the most significant participants of the Hungarian insurance market.

Sódar György
Senior sales manager, T-Systems Hungary

Varga Gábor
Solution Specialist, Microsoft

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15:30 - 15:50
Break (IT as a Service and Cloud-Based Services )
15:50 - 16:15
Trends and Solutions in Receivables Management (IT as a Service and Cloud-Based Services )

 

Vizi Csaba
Competence centre manager – Public Utility Applications, T-Systems Hungary

Bandi Zsuzsa
Analyst and designer, T-Systems Hungary

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16:20 - 16:45
Three in One, or a Glance at the Heart of the Future Data Centre (IT as a Service and Cloud-Based Services )

A HP Labs, valamint a Hewlett-Packard különböző divízióinak kutatási részlegei immár évtizedek óta megbízhatóan szállítják az adatközpontok fejlődése szempontjából megkerülhetetlen technológiákat – ezen fejlesztések közül választottunk ki hármat, amelyek joggal tarthatnak igényt a hazai felhasználók érdeklődésére is. Elsőként az IT talán legenergiatakarékosabb  szerverarchitektúrájáról, a HP MoonShotról esik  majd szó, ami reményeink szerint új utat képes mutatni a pengeszerverek több mint egy évtizeddel ezelőtti megjelenése óta igazán disztruptív technológiával előállni nem képes iparágnak – a teljesítményhatékonyságon túl modularitás, miniatűrizáció és  felügyelhetőség terén is. Ezt követően a HP frissen útjára bocsátott felügyeleti platformja, a OneView különleges képességeit tárgyaljuk, amelyek között olyan ínyencségek is megtalálhatók, mint pl. az üzemltetői csapatok közötti kooperáció elősegítése, a szoftveresen definiálható folyamatsablonok, vagy éppen az automatizált infrastruktúra készletetezés. Végezetül a sort a HP next-gen memóriatechnológiája, a Memristor zárja, amely hitünk szerint a következő évtizedben alapvetően befolyásolja majd a szerverek (és kliensoldali eszközök) evolúcióját.

Varsányi András
Senior Consultant – HP Converged Infrastructure, HP

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16:50 - 17:15
Cloud Life-Cycle Management of Heterogeneous Environments (IT as a Service and Cloud-Based Services )

The essence of cloud services lies in the speed of commissioning, and in this case speed presupposes automation in the performance of duties, processes and provision of services. In addition to speed, however, quality is another important factor during the entire life cycle. This can be ensured if all cloud services are manageable by a single uniform device right from planning, and subsequently, during operation, real-time access is provided to the performance and availability indicators of the relevant elements – applications, servers, storing devices and networks – and all these must be irrespective of the supplier of the virtualisation layer, also in the case of hybrid clouds.

Leibinger Gábor
Senior presales system engineer, T-Systems Hungary

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With market competition sharpening, an increasing number of customers wonder how to gain advantage by increasing intra-company cooperation and harmonise the various communication solutions that are managed in an isolated manner. The components of the required technology are available; anyone can use them as a private person. T-Systems’ expertise, full-scale ICT portfolio and extensive eco-system allows these components to mature into an integrated solution that can boost corporate efficiency. Already now T-Systems actively cooperates with numerous Hungarian and international corporate customers in order to change and improve the operation of communication.

In the session entitled “Integrated Communication Solutions” a few examples will be given of these new innovative and synergic services, which are built on one another, and mobile applications and cloud-based services are manifest in new forms of corporate communication.

14:05 - 14:30
Instead of investment... Integrated Communication Solutions services provided by T-Systems (Integrated Communication Solutions )

Based on the experience of communication experts, a considerable part of the companies still apply internal communication tools as a routine, and many of them operate in the same way as  years ago. The underlying reason for this problem is that in the past few years communication habits have changed a lot: the younger generations (customers, employees and partners) do not use the same means as we, experienced executives do, their method of communication is completely different. The technology available for us has also changed: perhaps the company has already received the licences of up-to-date communication devices with a software upgrading, all that needs to be done is to reach out for it. However, assessment of the opportunities given in the application of new technologies is not simple, as in the sharp competition, the required analysis should be performed under strong pressure to cut costs. Although technology change could lay the basis of a new kind of cooperation and productivity, thus offering competitive edge for the company...

Szarvasy Zoltán
Director of Horizontal Sales, T-Systems Hungary

14:35 - 15:00
Entry Into the “Network of Things” - Connected Car (Integrated Communication Solutions )

The “network of things” is a world in which devices we have imagined are connected to the network, in which machines converse with machines to create a more convenient and efficient environment for us with the required information are available on time and appropriately prepared. In this new world, new business models are created, models we could not think of, and they change our current business models.
In the lecture we will show you that this world is closer than you would think. In the Connected Car project, the car, technology and mobile applications converge. People say they like their cars and like their mobile phones, and now the two make a single system.
How can this cooperation improve our driving habits? How can corporate costs be reduced by innovative risk management provided by a mobile application? Answers to all these questions will be provided during the lecture.

Krajcsovits Erika
Business development management, T-Systems Hungary

Gombár György
Executive director, ASP

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15:05 - 15:30
Past, present and future digital media solutions in light of marketing (Integrated Communication Solutions )

In business centres, offices, bank branches and any other public or community areas, moreover, on company corridors, large-size monitors displaying information and advertisements are found in increasing numbers. At last, the conscious application of media surfaces has also started in Hungary, although the breakthrough seen in western countries is still to be waited for. Where are we at the moment? Do we have the tools that can be used in marketing to make technology an increasingly important means of sales and the provision of user experience? The answer is yes, but we need to think somewhat differently.

Szabó Péter
Senior sales consultant, T-Systems Hungary

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15:30 - 15:50
Break (Integrated Communication Solutions )
15:50 - 16:15
Custom-made Experience Enabled by Technology (Integrated Communication Solutions )

The Cisco Connected Stadium Vision solution implements a 21st century communications and media infrastructure to create revolutionary new ways to utilize and operate stadiums. Additional investment in the system will not only return in a few years but will also affect positively the utilization and operations of the whole building complex and generate new revenue streams for the facility managing company. It also creates the feeling of top-notch quality, family-like atmosphere and safety, a real sense of community and fans to help holding top quality events with high attendance.

Nemes András
Business Sales Development Manager, Cisco Systems

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16:20 - 16:45
Contact Centres, or “Full Contact” Client Services Attending to the New Generations (Integrated Communication Solutions )

In the company’s clientele an increasingly predominant role is played by the representatives of the new generation in communication, who already live and think completely differently than the customers to which the currently operating Contact Centres were optimised.  In a business perspective the most important question is whether full-scale customer monitoring and liaising irrespectively of media channel types are feasible? How far has technology has advanced in the past decade? What have been achieved and what are the options? What benefit does all this offer to the customer and what change does it impose on the customer service to convert from a cost centre to a profit centre? How are vendors preparing to support these services from the cloud and what contribution can T-Systems Hungary make? 
The lecture will give an introduction to the competence centre of TSM Contact Centre Solutions, which participates in the implementation of and support to complex contact centre solutions and CRM integrations in numerous countries of Europe.

Hraskó Gábor
Competence Centre manager – Contact Centre Solutions, T-Systems Hungary

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16:50 - 17:15
Convergent Device Management: from BYOD to Intelligent Homes (Integrated Communication Solutions )

Mobility is no longer a privilege but a fundamental requirement that has become part and parcel of our daily life as a result of the rapid spread of notebooks, smartphones and tablets. Last year the Bring Your Own Device (BYOD) concept became a compulsory element in each single lecture and by now it has become a daily challenge for the IT operators of our corporate clients also in Hungary. Remote Device Management most frequently arises in connection with these topics, but in the lecture we will give a wider interpretation of Remote Device Management, and include fixed devices in them, whether smart metering endpoints or the sensors and actors of intelligent homes. We will introduce our remote device management solution, uniquely convergent in the Hungarian market and resulting from the service development by T-Systems and Magyar Telekom.

Horváth Varga János
Senior architect, T-Systems Hungary

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ICT Opportunities in the 2014-20 EU period

-- How can the sector ensure efficient ICT usage of EU resources? –

While the next EU planning period begins in 2014, preparations are already on the way. Optimun allocation of ICT expenditures is a common sector interest, hence market players have to play a role in this preparation period.

Main government actors are committed to issue the first EU tenders early in 2014. T-Systems Symposium takes place but a few weeks before the start date,  thus it may be the perfect venue for  a discussion between government and industry sector actors about targets to achieve and the changing administrative environment.

All interested participants are  invited to attend  our panel discussion, which starts at 5.30 p.m.

Participants:

    Dr Károly Balázs Solymár, Deputy State Secretary, MND
    Nándor Csepreghy, Deputy State Secretary, Prime Minister’s Office
    Tibor Bolla, CEO, BKV
    Tamás Köpeczi-Bócz, Ministry of Human Resources
    Dr Gusztáv Stubnya, Commissioner to the Rector of the University of Szeged
    Tibor Rékasi, CEO T-Systems Hungary 

18:30 - 19:30
Reception (Plenary sessions )
 

The full-day conference will be closed by a spectacular performance entitled “Circus in the night” by Recirquel.

Its focal topic is the unattainable dream of flying – something not alien to circus at all: just as the predecessor who fabricated wings for themselves, the artists swinging on trapezes, working on the Chinese pole or on a tissue and risking their lives night over night, breaking away from the earth that means security for the man in the street, when in addition to stretching their own limits, they even disprove the fundamental rules of physics.

Event location

Budapest Congress Centre
1124. Budapest, Jagelló út 1-3. Contact

Calendar entry

Our speakers

Kerstin Günther DT: Senior Vice President Technology Europe, MT: Chairman of the Board of Directors,Deutsche Telekom